Romania's Economic Potential
Romania joined NATO in March 2003 and is scheduled to become a full member of the European Union in 2007. It has a population of over 22 million people, strong oil and gas industry, a large port on Black Sea and a booming tourist industry. It has a current GDP growth of over 5%, inflation is under 7% and unemployment is estimated at only 8%. The capital city of Bucharest (Little Paris) has a population of over 2 million and is rapidly growing into a modern European city. In the mornings, thousands of new European cars create the traffic jams that clog the streets, and in the evenings hundreds of Italian, French, Greek, & Turkish restaurants compete for customers.

Automotive Parts & Repair Industry in Romania
Strong economic growth over the last four years and increased incomes has dramatically increased automotive sales. In the first quarter of 2005, the Romanian passenger car market in Romania grew by a staggering 74%, making annual sales in 2005 likely to top 175,000 units. This increase followed strong sales growth of about 32% in 2004 and 20% in 2003. The passenger car stock in Romania is estimated at approximately 0.186 cars/person making a total stock of approximately 4.2 million units.

Dacia, owned by Renault, is the market leader, with a market share of approximately 40%. Dacia is followed by the South Korean-owned Daewoo Automobile Romania (DAR) with approximately 20%. The largest foreign importers in 2003 were Renault, taking Renault-Dacia's combined share of the total vehicle market to almost 50%, followed by Skoda at 6%, Volkswagen at 5% and Peugeot at 2%, Ford 2%, Opel 2%, Toyota 2% and Hyundai 1%

A very high percentage of used cars in total automotive sales have created a demand for automotive spare parts, and the Romanian car parts industry has experienced a rapid expansion in recent years. This growth has been fueled in part by the very high average age of the domestic automotive fleet. This high average age of the fleet is expected to continue due to the continuing high level of used imported cars, particularly from Western Europe.

Many large foreign car parts producers from Germany, the UK, the US, Japan, France and Sweden have established production plants in the country. More than two dozen companies from Germany, France, Italy, Japan, the US, the UK and Sweden have invested more than US$600m in production plants in the country. The main reasons for locating or re-locating output facilities in Romania are reduced operation costs, a cheap skilled workforce and geographical location.

Concurrent with the high average age of the domestic automotive fleet, the demand in car repair services is high and growing. This growth is leading to a high demand for automotive workshop, services and tuning equipment. Furthermore, the increasing level of vehicle ownership had led to a significant growth in equipment for petrol and liquefied petroleum gas (LPG) filling stations.

Why Exhibit?
AutoTeknika Romania 2009 is a business-to-business event dedicated to industrial and high volume buyers of Automotive Parts, Accessories & Workshop & Fuel Dispensing Equipment. By participating at this exhibition, you will achieve:

The ability to meet with all of your potential partners in Romania in a truly business-to-business event, where every visitor is a commercial importer, distributor or high volume buyer.
The ability to display your product line to the entire industry in Romania.
Networking with all of the major players in the Romanian industry.
Market research and instant feedback as to the correct products for the rapidly growing Romanian market.
Participation in an industry specific, targeted event where, due to the smaller size, no company is overlooked by important buyers.

Advertising Program
To ensure that all the major buyers attend the exhibition, we will organize a truly comprehensive B2B visitor promotion program. This program will consist of:

A 10,000 piece direct mail campaign to all industry members
A telephone marketing campaign to the largest 5,000 industry members
Print advertising in all major trade industry magazines, and building catalogues
Coordination with all related trade industry associations
Distribution of free attendance tickets to all subscribers of the trade magazines.
National and local radio advertising on automotive repair programs

Exhibition Organizers
AutoTeknika Romania'2009 is being organized by TNT Productions, Inc., a specialized exhibition and television production company. In the past twenty yeas, TNT has produced over 200 industry events, which have been held in virtually every major city in the USA. Since 1987, TNT has produced numerous specialized Romanian exhibitions, which have been held in both Bucharest and Timisoara.

Exhibition Venue
AutoTeknika Romania'2009 is being held in Romania's most central exhibition venue, the Palace Hall (Sala Palatului). This facility is located virtually in the exact centre of the Bucharest Business district. It hosts many national and international fairs and exhibitions and is very well known by all importers, distributors, wholesalers, retailers and others involved in the automotive industry in Romania.